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Ria Editions. Retrieved 23 August Le Figaro in French. Nearly 40 branches were opened in In the first quarter of the 20th century, the company developed a social action plan dedicated to its employees, with, in , the launch of an insurance fund, the creation of a health service in , benefits for large families and a birth premium in or even child benefits and profit sharing for all employees as from In , in celebration of its 25th anniversary, Casino put in place a Pension Fund which ensured the security of employees leaving the company. In March , Casino Group signed a partnership agreement with Dairy Farm International, one of the biggest groups of supermarkets in Asia. Archived from the original on 30 August Le Portail de l'Intelligence Economique in French. In , Casino opened its first supermarket in Nice , under the brand Nica. Casino during WWII. Retrieved 26 May Le Parisien.{/INSERTKEYS}{/PARAGRAPH} The shopping mall was made of 41 independent businesses and a Casino cafeteria. An important wine business was also developed. Le Monde. Geoffroy Guichard grew the grocery store to turn it into a general food store, based on the Felix Potin model. It was the colour of the blinds in the former lyrical Casino, which was situated rue des Jardins in Saint-Etienne. From Wikipedia, the free encyclopedia. Archived from the original on 7 August Retrieved 11 October Petit Bleu. In total, 77 people subscribed to the capital of the new company. It became necessary for the SSA, whose managers were ambitious, to have its own stadium. In , Pierre Guichard took a trip to North America to observe growing trends. Over 3 years, the team also won 3 stages of the Tour de France, one stage of the Tour of Spain, 3 major classics and many national championships. In order to increase its presence in France, Casino Group continued its wave of acquisitions by signing many agreements with national distributors. These assets represented shopping malls on hypermarket and supermarket sites, as well as the premises of cafeterias owned by the Group. Casino Group concentrates its e-business activity within the company Cnova , created in June Casino Group created a Company Foundation which supports childhood development by fighting against the cultural exclusion of the under-privileged. Casino transferred its majority ownership to Castorama in October Many convenience businesses also opened their doors under the name Le Petit Casino. The Casino Corporate Foundation contributes to their education by funding theatre projects. Casino then held With a length of 5 years, it aimed at creating convenience food businesses in available premises, next to Post offices, in villages of under inhabitants. Company Histories. Antoine Guichard, the last family manager of Casino Group, did not want to give up the presidency of the company. {PARAGRAPH}{INSERTKEYS}Casino Group is the source of many innovations such as the first distributor's brand in , [2] the first self-service store in [3] or even the display of a sell-by date on consumer products in As an historical player in mass-market retail in France, the Group also started to grow internationally at the end of the 90s. LSA Conso in French. The first two Paris supermarkets opened in in Saint-Denis and Bagneux. Casino Guichard-Perrachon S. BlackRock, although a minority shareholder, is the second shareholder. Less than a year later, Casino supported Monoprix financially in the total acquisition of Prisunic's capital and became therefore, shareholder at Following a counter-bid, Jean-Charles Naouri became the majority shareholder of Casino Group in The store opened its doors in Activities grew again with the creation of Banque Casino in as well as property management company Mercialys, managing all the shopping malls owned by Casino. The Rallye company was founded in by Jean Cam. Archives Saint-Etienne. The model developed by Casino is founded on the network of brands with differentiated and complementary positioning. In the factories, Casino baked bread, produced oil and chocolate, roasted coffee, distilled and produced homemade liquors. Net income. Firstly, Casino oriented its multi-format and multi-brand structure towards the development of convenience and discount stores. The Group directs its development towards countries with a strong growth and profitability potential, where its branches have strong local roots. In , he married Antonia Perrachon and became a partner with Paul Perrachon, his cousin-in-law, who had been the owner of a shop in the region for around ten years. Histoire du commerce. Le Figaro. Geoffroy Guichard took permanent control of the company in At that time, Casino counted around employees. The Social Club logically takes on board the green colour of the grocery chain. In , the French Federation voted for the adoption of professionalism in France. LSA Conso. In the same year, the Group created GreenYellow, its energy-specialised branch. This agreement meant that the 2 Groups were purchasing leaders in France with a market share of Unlike its main French competitors, Casino Group made the bet of developing a multi-brand strategy in the s under the management of Jean-Charles Naouri. The founder of Casino Group purchased a large field and gave it to the club. In April , due to the success of the concept, Geoffroy Guichard opened the first branch in Veauche, in Loire. Nouvel Obs. South America has therefore become its priority area for development. The Casino share was quoted on the Stock Exchange as from As from , Casino continued to grow by creating factories and warehouses. In , the Charle brothers sold their shares in the Cdiscount capital. Casino's commitment finished at the end of the season. Les Echos de la Franchise in French. Between and , Casino took majority ownership in the different companies of Corse Distribution, enabling the development of many new franchise names. Gradually, warehouses were equipped with cooling chambers and refrigerated coolers. The first supermarket with the Casino name opened in May in Grenoble. Already in , the Group had put in place "calendar displays" on product packaging, as a quality guarantee. In , one of the first cooling systems was put in place in distribution. He discovered the self-service store concept. In , Casino was the first distributor to display a sell-by date on its products. Funding Universe. It benefited from important material resources made available by the company. At that time, Casino was present across 28 districts. Corse Distribution Group became affiliated with Casino in Many hypermarkets and supermarkets then became Casino stores. Seven years later, under the initiative of Pierre Guichard, son of Geoffroy Guichard who had become president of the club after MM. Les Echos. Capitaine Energie. The internationalization of Casino Group then accelerated until the end of the s with its development across South America. X Resistance Polytechnique. The Group was then present all over the French territory. In , the company counted nearly branches and over outlets. Archived from the original on 29 June Retrieved Capital in French. Geoffroy Guichard became the sole business owner in Closed in the s, [8] the Lyrical Casino was transformed into a retail grocery store in the s. Some even had to close down.